Normal view
MARC view
- Marketing
Entry Topical Term
001 - CONTROL NUMBER
- control field: 23493
003 - CONTROL NUMBER IDENTIFIER
- control field: UCSE
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20240902154914.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 240902|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: UCSE
- Transcribing agency: UCSE
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing
- General subdivision: Metodolog�ia
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (UCSE): Kotler, Philip, autor. 8711, Fundamentos de Marketing /